Jay Campbell

S01E07: Your Buyer Doesn't Have a Buying Process. Build Them One.

Feb 22, 2026

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19 min read

S01E07: Your Buyer Doesn't Have a Buying Process. Build Them One.

The Two Prompts That Turn "We'll Get Back to You" Into a Timeline

Jay Campbell

Pipeline Discipline

S01E06: Build a Deal Risk Score Before Your Buyer Goes Dark

Feb 15, 2026

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16 min read

S01E06: Build a Deal Risk Score Before Your Buyer Goes Dark

How to predict stalled deals using four signals after every interaction

Jay Campbell

Voice

S01E05: Your AI Sounds Like Everyone Else's AI

Feb 8, 2026

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8 min read

S01E05: Your AI Sounds Like Everyone Else's AI

How to train AI to match your voice so you stop rewriting everything

Jay Campbell

Pre-Discovery

S01E04: Cold Calling Starts Before You Pick Up the Phone

Feb 1, 2026

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6 min read

S01E04: Cold Calling Starts Before You Pick Up the Phone

How agentic AI watches your accounts, surfaces the right moments, and tells you exactly who to call and why

Jay Campbell

Account Recon

Jan 25, 2026

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7 min read

S01E03: Operationalizing Discovery

Early Discovery Doesn’t Fail. It Just Tells the Truth Earlier.

Jay Campbell

Account Recon

S01E02: Discovery Starts Before the Call

Jan 18, 2026

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8 min read

S01E02: Discovery Starts Before the Call

A practical guide to building your own discovery prep GPT

Jay Campbell

Pipeline Discipline

S01E01: Stop Sending Recap Emails. Start Sending Decision Emails.

Jan 11, 2026

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10 min read

S01E01: Stop Sending Recap Emails. Start Sending Decision Emails.

Why most follow-up emails document conversations instead of moving deals

Jay Campbell

Jay Campbell

S01E07: Your Buyer Doesn't Have a Buying Process. Build Them One.

S01E06: Build a Deal Risk Score Before Your Buyer Goes Dark

S01E05: Your AI Sounds Like Everyone Else's AI

S01E04: Cold Calling Starts Before You Pick Up the Phone

S01E03: Operationalizing Discovery

S01E02: Discovery Starts Before the Call

S01E01: Stop Sending Recap Emails. Start Sending Decision Emails.

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